If you want to understand how people discover and interact with your website, two of Google's most useful tools are Google Search Console (GSC) and Google Analytics 4 (GA4). Google Search Console helps you understand how your website performs in Google Search, while Google Analytics helps you understand what visitors do after they arrive on your website. By linking Google Search Console with Google Analytics, you can bring these two perspectives together and get a clearer pic

SEO stands for “search engine optimization” In simple terms, it means the process of improving your site to increase its visibility for relevant searches. The better visibility your pages have in search results, the more likely you are to gain attention and attract prospective and existing customers to your business. Technically, SEO is the process of making your site better for search engines. Search engine optimization (SEO) is the process of improving the quality and quan